An Adventure that Dates Back to 1960

First policy

The first policy was issued by Aksigorta in 1961.

First insurance agency

Lami Teymen opened the first Aksigorta agency in Adana in 1960s.

Beginning of bancassurance

Aksigorta issued the first insurance policy through an online connection in 1983.

Public offering of Aksigorta

Aksigorta shares were offered to the public in 1994, and the shareholder base of the Company was broadened.

Opening of the Fire and Earthquake Training Center

In 1996, Aksigorta opened the Fire and Earthquake Training Center, which was built entirely with technological infrastructure developed in Türkiye.  

First website

In 1996, Aksigorta’s first website was launched.

First online policy

The first online policy in Türkiye was issued by Aksigorta and online connections were set up with approximately 150 agencies.

Aksigorta established the quality assurance system modeled on ISO 9001:1994 standards and was also awarded BS EN 9001:1994 Quality Standard Certification.

The certificate of authorization in the health branch

Aiming to increase diversity in its service portfolio, Aksigorta obtained a certificate of authorization for the health branch and began to issue health insurance policies in 2002, extending its line of business.  

Opening of the Aksigorta Service Center

Aksigorta opened the Aksigorta Service Center providing services on a 24/7 basis in 2002.

Transition to regional management

Renewing itself constantly in line with market conditions and demand, Aksigorta shifted its management strategy from central management to regional management in 2006 through revising its business and decision-making processes.

Merger between Ak Emeklilik and Aviva Hayat ve Emeklilik

Ak Emeklilik A.Ş., a subsidiary of Aksigorta, merged with Aviva Hayat ve Emeklilik A.Ş. in 2007. The Company carried out its operations under the name AvivaSA Emeklilik ve Hayat A.Ş. following the merger.

Harmonization with new legislation

Aksigorta became the leading company on KalDer’s (Turkish Quality Association) Turkish Customer Satisfaction List. During the same year, Tüketici Dergisi (Consumer Magazine) named Aksigorta the “Most Reliable Insurance Company for Quality” for the fourth consecutive year.  

“Most Reliable Insurance Company”

Aksigorta was chosen by consumers as the “Most Reliable Insurance Company” in a research study conducted by AC Nielsen in 2009.
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In a bid to achieve capital optimization and unlock the hidden value of its core insurance business, Aksigorta entered a spinoff process and transferred its participation portfolio to Sabancı Holding in 2010.  

Keep Living Türkiye

Hosted by the Chairman of the Board of Directors, Güler Sabancı, and managers at Sabancı Holding, Aksigorta celebrated its 50^th anniversary with an event attended by members of leading circles in business and society. At this event, artists who contributed to Aksigorta’s “Risk and Trust”-themed art project were presented their awards and the “Keep Living Türkiye” project, initiated in cooperation with AKUT to raise awareness about natural disasters such as earthquakes, floods, or fires across Türkiye among 5 million people in 5 years, was also introduced.

Joining forces with Ageas

Ageas, a Belgium based international insurance company, became a strategic shareholder of Aksigorta in July 2011 as Sabancı Holding, which held a 62% stake in Aksigorta at the time, sold 31% of the shares to Ageas for USD 220 million to forge a strategic alliance for Aksigorta.  

Aksigorta’s new office

As of October 20, 2014, Aksigorta continues its operations at a new office, Buyaka Ofis Kuleleri, located in Ümraniye Tepeüstü.

New regional structure

Geographical coverage and the organizational structures of the new regions were determined based on criteria such as profitability, production, location, and potential. Accordingly, the Company closed 16 agencies and 3 regional bank offices and instead established 10 regional retail sales offices.

Ongoing investments in technology

In line with its digitalization strategy, Aksigorta launched ADA (Aksigorta Digital Assistant) – a first-of-its-kind artificial intelligence application in the sector.

Aksigorta Goes “Beyond”

Aksigorta shifted its focus from the product to the customer. Aksigorta adopted the slogan “Beyond” to communicate its primary aim of closely supporting its customers and responding to their changing needs while expanding the boundaries of the insurance industry.

WhatsApp Business

Aksigorta broke new ground in the sector with its WhatsApp Official Business Account in 2019.

60^th Founding Anniversary

Aksigorta celebrated its 60^th anniversary in the digital environment due to the Covid-19 pandemic.

Green Office Program

The Green Office Program, launched by Aksigorta to ensure a greener world, was completed during the year. Thanks to its exceptional results in reducing natural resource use by conservation and best practices, Aksigorta was granted Green Office certification by WWF Türkiye.

Aksigorta Digital Security Platform

Aksigorta established the Digital Security Platform to prepare the society against the risks of the digital world of the future. Free online digital security trainings, informative videos and news can be found in this platform with the collaboration of Boğaziçi University.

United Nations Women’s Empowerment Principles

Aksigorta signed the United Nations Women’s Empowerment Principles (WEPs) convention as part of its ongoing efforts toward achieving gender equality.

“Beyond” Insurance Academy

Aksigorta, in cooperation with Bilgi University, conducted a 6-month intensive learning program on insurance related issues. The program covered a wide range of topics, including risk engineering, tax law, digital marketing, sales techniques in the new world, and customer relations for distance selling, in addition to various products, such as health, fire, transportation, receivables and cyber insurance. At the Academy, 20 different trainings were administered to nearly 9,000 participants during the year.

Support for biodiversity from Aksigorta

Aksigorta donated 1,500 saplings to TEMA due to forest fires in the summer of 2021. In order to regain the forest quality of our damaged forests and to protect our natural habitats, forests and biodiversity, which are a part of common life, Sabancı Group commits to;  

• Rehabilitation and reforestation of 500 hectares of land,

• Bringing a total of 1 million saplings to our country over the next 5 years, together with the areas deemed appropriate and prepared by the Forestry Directorates,

• Adding 3 water supply vehicles to the fleet so that it can be fought more easily when forest fires, which we wish not to repeat, are encountered.

Aksigorta will also contribute to these commitments for five years.

BIST Sustainability Index

Increasing its sustainability score, Aksigorta was recently included in the BIST Sustainability Index, where companies are evaluated according to international sustainability criteria on environmental, social, corporate governance, human and employee rights, and transparency.

Certificate of Equality for Women at Work

Aksigorta, of which 51% of its employees are women, was awarded the Equality for Women at Work Certificate following an independent audit conducted in cooperation with the Sustainability Academy and the British audit company Intertek.

Aksigorta Shared Its First Sustainability Report

Focusing on people and the future of the planet with its next-generation insurance approach, Aksigorta shared its efforts in this direction via the Company’s first Sustainability Report. The Report, prepared in accordance with the Global Reporting Initiative (GRI) standards core option, covers the related activities between January 1- December 31, 2021. The Report includes the management approach and goals regarding the social, economic, and environmental impacts arising from the Company’s activities, as well as the performance results achieved and Aksigorta’s contributions to the Sustainable Development Goals accepted by the United Nations.

‘Excellent Customer Experience’ from Aksigorta  

Aksigorta received the Excellent Customer Satisfaction award at the eighth edition of the A.C.E. Awards. The competition was organized by Sikayetvar.com, Türkiye’s first and only platform measuring customer satisfaction.

First Specialized MOD Insurance for Electric Vehicles

Aksigorta launched e-kasko, the first and most comprehensive MOD insurance policy designed exclusively for electric vehicles. The policy offers numerous special guarantees for electric vehicle owners.  

Keep Living Türkiye Project

With its earthquake risk transfer responsibility project called “Hayata Devam Türkiye (Keep Living Türkiye),” Aksigorta not only raises insurance awareness but also explains that the risks we face can be learned from experts, that the community can be supported in taking precautions against earthquakes, and why potential risks should be transferred to an insurance institution. Aksigorta also established an aid fund for the victims of the February 6 earthquake in cooperation with Needs Map.

Second Sustainability Report Published

Aksigorta’s second Sustainability Report has been published. In addition to covering management approaches and goals for social, economic and environmental impacts arising from the Company’s activities between January 1 and December 31, 2022, the report also summarizes Aksigorta’s contribution to the Sustainable Development Goals accepted by the United Nations..

Opening of Aksigorta Memorial Forests in Manisa and İzmit

In May, Aksigorta donated 10,000 saplings to the Aegean Forest Foundation on behalf of each of its employees to create the Aksigorta Memorial Forest in İzmit Taşköprü afforestation area. Most recently, 10,000 saplings were donated in Manisa to create an Aksigorta Memorial Forest in Manisa Yunt Mountain. Aksigorta employees and the İzmir and Manisa agencies attended the opening of Aksigorta’s Memorial Forest in Manisa, as did Burak Yüzgül, Aksigorta’s Assistant General Manager for Human Resources and Sustainability, and Perihan Öztürk, Board Member of the Aegean Forest Foundation.

Aksigorta Employees Are “Beyonders”

Aksigorta employees are making many breakthroughs to fulfill their “Beyond Insurance” promise, contributing to the leadership of Aksigorta in the sector. In 2024, Aksigorta determined its employer brand identity as “Beyonders,” inspired by its employees who each has very unique talents. With its new employer brand identity called “Beyonders,” Aksigorta offers a completely different career path to both its existing and prospective employees.  

Change of Management at Aksigorta

Having worked at Sabancı Group since 2004 and serving as General Manager of Aksigorta since 2009, Uğur Gülen resigned from his position on May 31, 2024.
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In line with the integration efforts in Sabancı Holding Financial Services Group, Fırat Kuruca, has been appointed as General Manager at Aksigorta in addition to his role of General Manager at AgeSA. While maintaining his current position as the President of the Insurance Association of Türkiye, Uğur Gülen will also continue to serve as a Board Member at AgeSA, Aksigorta and Medisa companies -Sabancı Holding Financial Services Group companies- from June 1, 2024 onwards.  

Aksigorta Wins the ‘Excellent Customer Experience’ Award for the 9^th Time

Aksigorta won, just like the last year, the ‘Excellent Customer Satisfaction’ award at the ninth edition of the A.C.E. Awards organized by Sikayetvar.com.  

New Player of the Healthcare Ecosystem: Medisa

Established as part of strategic healthcare investments by Sabancı Group and Ageas, Medisa started its operations by completing the technological infrastructure investments and system developments that it had been making continuously for the last 2 years. Medisa is preparing to launch a “personalized healthcare system” in Türkiye that brings together digital health and insurance competencies, and continues its work to offer a 360-degree healthcare experience to policyholders. Focusing on sustainability and digitalization, which are the primary focus areas of Sabancı Group, Medisa has put its technology applications live in less than two years. The company has launched the first-ever insurance application in Türkiye developed with cloud-based, next generation technologies, and aims to differentiate itself with its strong technological infrastructure and expert organization. While the company enables its customers to complete their transactions quickly and securely via the Medisa mobile application throughout their entire healthcare journey, it also offers the opportunity to speak with experts and access useful information. The company has started developing an AI-assisted digital healthcare application and will offer personalized insurance and services to its customers through all channels. Aiming to position itself as a healthcare company rather than being viewed merely as an insurance company, Medisa will bring together insurance, preventive and protective healthcare services, and digital healthcare applications with the ‘personalized healthcare system’ that it plans to create.
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Thanks to the strategic collaboration, Aksigorta Supplementary Health Insurance and Private Health Insurance policyholders can benefit from all privileged physical and digital services by joining in this personalized healthcare system. Medisa aims to expand its ecosystem, support individuals at every step of their healthcare journey, and contribute to all its stakeholders through new collaborations.

Third Sustainability Report Published

Acting with a completely different insurance approach and the aim of protecting what is valuable, Aksigorta shared details of the activities that it carried out in line with this purpose in its third Sustainability Report. The Report, prepared in accordance with the Global Reporting Initiative (GRI) standards core option, covers the related activities between January 1- December 31, 2023. The Report includes the management approach and goals regarding the social, economic, and environmental impacts arising from the Company’s activities, as well as the performance results achieved and Aksigorta’s contributions to the Sustainable Development Goals (SDGs) accepted by the United Nations.

The insurance company that understands pets best: Pati Plus VetAmerikan

Aksigorta has introduced the “Aksigorta Pati Plus VetAmerikan” insurance alongside the Pati and Pati Plus products, which are based on the needs of our furry friends. Aksigorta Pati Plus VetAmerikan, a special health insurance product for pets, offers insurance coverage with the highest outpatient and inpatient treatment limits in the industry for cats and dogs ranging from TL 25 thousand to TL 150 thousand. With this product, which can be redeemed at VetAmerikan Animal Hospital in Istanbul, pets have the opportunity to receive treatment at Türkiye’s largest and most comprehensive private animal hospital and benefit from the advantages of Pati Plus VetAmerikan.