Executive Board

Fırat Kuruca

General Manager
(Since June 2024)

Fırat Kuruca graduated from the Department of Business Administration of the Faculty of Administrative Sciences at Boğaziçi University. Having started his professional career at Unilever-Türkiye in 1989, Mr. Kuruca has served in various positions. Mr. Kuruca respectively worked at Unilever-Türkiye (Management Accountant), Unilever Europe-Belgium (Commercial Officer), Unilever-Türkiye (Purchasing Manager), Unilever-Germany (Audit Director), and Unilever Europe- Belgium (CEE Finance Director). Leaving Unilever in 2004, he returned to Türkiye and became Finance and Administrative Affairs Director at Koç Holding Setur Divan İşletmeleri. In 2005, he joined AgeSA as Assistant General Manager in charge of Finance. Mr. Mustafa Fırat Kuruca serves as CEO of AgeSA since 1 January 2017 and also as General Manager and Board Member at Aksigorta since 1 June 2024.

Zeren Zeynep Eröktem Bal

Assistant General Manager - Finance
(Since May 2023)

Zeynep Eröktem graduated from Istanbul University Economics and completed Master’s degree in Finance at Boğaziçi University. She began her career in 2005 in independent financial audit, worked in transaction advisory services between 2007 and 2009. From 2010 onwards, she served as Financial Analyst and continued as Finance Manager in Retail and Insurance Group of H.Ö. Sabancı Holding. She joined Aksigorta in January 2020 as financial control group manager and starting from May 2023 has been assigned as Chief Financial Officer (CFO) of Aksigorta.

Osman Akkoca

Assistant General Manager - Agencies
(Since August 2024)

Osman Akkoca graduated from Istanbul Technical University, Department of Business Engineering. He began his professional career as an assistant inspector at Sümerbank in 1999. After holding various management positions between 2003 and 2005, he worked as Inspector at AvivaSA from 2005 to 2007. After joining the Aksigorta family in 2007, he worked as Assistant Manager of Internal Control and Compliance during 2007-2010; as Risk Manager in 2010-2011, and as Financial Control Manager from 2011 to 2017. After January 2017, Mr. Akkoca served as Chief Financial Officer (CFO) of Aksigorta. He served as Assistant General Manager of Agencies and Bancassurance from May 2023 to August 2024, and has been serving as Assistant General Manager of Agencies since August 2024.

Tolga Okan Tezbaşaran

Assistant General Manager - Retail Product, UW and Customer Management
(Since May 2023)

Tolga Okan Tezbaşaran worked as Regional Manager at Halk Yaşam Sigorta and Yapı Kredi Emeklilik at the start of his professional career. Subsequently, he served as Regional Manager and Group President at Yapı Kredi Sigorta. In 2011, Mr. Tezbaşaran joined Zurich Sigorta, where he served as Assistant General Manager responsible for the Individual and Small Enterprises Segment as well as Board Member. He graduated from Dokuz Eylül University, Department of Industrial Engineering in 1993. He started his duty at Aksigorta in November 2016 as Assistant General Manager of Retail Bancassurance and Health. He has been serving as Assistant General Manager of Retail Product, UW and Customer Management since May 2023.

Soner Akkaya

Assistant General Manager - Claims and Legal
(Since January 2022)

Soner Akkaya graduated from Yıldız Technical University, Department of Civil Engineering. He worked as an auditor at Interbank between 1998 and 2002, and later as Assistant Manager at Tekfenbank between 2003 and 2005. From 2005 to 2011, he worked as Audit Manager at Sabancı Holding. Having worked as Head of Internal Audit at Aksigorta between 2011 and 2017, Mr. Akkaya served as Assistant General Manager for Claims and Operations as of January 2017. Since January 2022 he has been serving as Assistant General Manager for Claims and Legal.

Burak Yüzgül

Assistant General Manager - Human Resources and Sustainability
(Since April 2022)

Burak Yüzgül earned his undergraduate degree in Business Administration from Marmara University, Faculty of Economics and Administrative Sciences. He began his professional career at Eczacıbaşı Baxter Human Resources Department in 2002. After joining the AgeSA family in 2007, he took on positions at different levels in the Company’s Human Resources Department. He was eventually appointed as Assistant General Manager in charge of Human Resources and AgeSA Executive Board member on April 1, 2015. In addition to his role in AgeSA, Burak Yüzgül has been acting as Assistant General Director for Human Resources and Sustainability since April 2022. Burak Yüzgül is a board member at various non-governmental organizations.

Kaan Konak

Assistant General Manager - Technology and Operational Excellence
(Since January 2022)

Seydi Kaan Konak graduated from Industrial Engineering Department, Marmara University in 2005. He started his career in 2006 as Sales and System Development Assistant Specialist at E.C.A. He worked as Process and Project Management Assistant Manager at Zurich Sigorta in 2007 and as Project Manager between 2014-2015. Konak, who started his career at Aksigorta in April 2015 in the Technology, Digital and Individual Technical function, has served as the Governance and Service Management Department Manager since then. He has been managing the Next Generation Technology Platform Leadership since 2017 and was included in the Ageas Leadership Program in 2019 and 2020. As of 2021, in addition to his current position, he has been managing the sponsorship of Ageas IT Digital Transformation. He has been serving as Assistant General Manager - Technology and Operational Excellence since January 2022.

Deniz Ceylan

Assistant General Manager – Corporate UW and Reinsurance
(Since May 2023)

After graduating from Istanbul Technical University in 1998, Department of Naval Mechanical Engineering, Deniz Ceylan finished his MBA in Finance and Human Resources at Yeditepe University between 2002-2004. Ceylan joined Sabancı Holding between 2008 and 2010, served as Risk Management Manager, and then served as Reinsurance Department Manager at Aksigorta between 2010 and 2016. After working as the VP of Placement and Strategy at Marsh McLennan Company since 2016, he was appointed as Assistant General Manager responsible for Reinsurance and Strategic Cooperations at Aksigorta again as of November 7, 2022, and since May 2023 he has been serving as Assistant General Manager for Corporate UW and Reinsurance.

Selim Avşar

Assistant General Manager - Bancassurance
(Since August 2024)

Selim Avşar graduated from Istanbul University, Faculty of Economics, Department of Econometrics and received his master’s degree from the same department. He started his career as Financial Advisor at Commercial Union in 1996 and served in various positions in sales management within the same company. In 2003, Mr. Avşar was appointed as Assistant General Manager in charge of Sales at AgeSA Hayat ve Emeklilik A.Ş. In 2007, he was appointed as Assistant General Manager in charge of Direct Sales and Agencies. Selim Avşar has served as Assistant General Manager in charge of AgeSA Bancassurance since October 1, 2017. At the same time, Selim Avşar has been serving as Assistant General Manager of Aksigorta Bancassurance since August 1, 2024. Avşar has 25 years of professional experience.

Elif Horasan

Director - Strategy and Change Management
(Since November 2022)

Elif Horasan has graduated from Istanbul University Business Administration program in 2005, and continued her education in Germany, Goethe University at Goethe Business School MBA program. Joining Aksigorta as Financial Control Executive in 2017, Horasan previously worked for Deloitte as Transaction Services Manager, then for Sabancı Holding as Strategy Executive. After assuming the duty of Division Manager at Strategy and Digital Channels division in January 2020, Horasan has been appointed as the Director of the Strategy and Change Management function effective from November 2022.

Mustafa Erdoğan

Director - Corporate Sales
(Since May 2023)

After graduating from Istanbul University, Faculty of Political Sciences, Department of Business Administration, Mustafa Erdoğan started his professional career at Yapı Kredi Insurance Technical Department in 2001. After joining Aksigorta in 2006, Mr. Erdoğan worked in various positions in technical and sales departments. He served as Assistant Corporate Sales Manager between 2011-2016, Corporate Sales Department Manager between 2016-2023 and Corporate Sales Director as of May 2023.